Conte Law Group
Conte Law Group™ Intellectual Property2/22/2019 Four types of intellectual property To protect your idea so that someone else cannot steal your idea, you need to secure one or more of the four different types of intellectual property (IP). Trade Secrets, Copyrights, Patents and Trademarks Many people do not know or have not really realized that they are able to protect their invention using multiple types of IP rights. However, most products can be protected by all four types of intellectual property rights. Take, for example, a bottle of Coca-Cola®. The brand, “Coca-Cola,” is a trademark. The formula for the actual soda is a trade secret, while copyright protects the packaging art. The shape of the Coca-Cola® bottle is protected by both (1) a design patent and (2) a trademark (i.e. trade dress).
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